Listen to interviews with some of the top real estate and business leaders and professionals around with this podcast.
Episodes
Wednesday Sep 20, 2017
Wednesday Sep 20, 2017
What an honor having Chef Charles Carroll on the show! He is such an inspiration to me, not only because of his incredible accomplishments as a chef and an author, but his enthusiasm for life. As the co-author of “The Recipe,” Charles gave us some fantastic insight into this soon to be released book! Each chapter weaves cooking and life lessons together in such a profound way.
As a chef, Charles is quite familiar with the kind of heart it requires to build a great team and the value of giving your clients, or customers, an enjoyable experience. We can get so caught up in getting our product out there and the routine of life that we forget about our consumers. Buying a home is a process, eating a meal is a process, but both are meant to be enjoyable not routine! It takes discipline to build a great team in any business, but it takes a greater amount of heart, dedication, and passion to keep those people coming back for more.
We have the privilege to give back to people, whether that’s helping them close escrow on their very first home or giving them a meal they can truly taste. It’s a fast pace world, but sometimes we need to slow down, respect the career path we have chosen, and work to improve upon everything we do. You will never know EVERYTHING there is to know in any field of work, but what you don’t know should make you jump out of bed in the morning eager to strive for improvement!
Chef Charles Carroll and John David Mann’s book is so much more than a great book; it is a book that will touch your heart and change your life. Take a listen to this episode with this incredibly accomplished man then go pre-order his book “The Recipe” before it hits the shelves on Oct 17th!
Show Features
Here are some of the key takeaways from this episode.
- The Value of Chasing Your Dream
- Why Keeping Your Head Open to Improvement Leads to Success
- Finding Something That Makes You Jump Up In the Morning
- Why It Takes Heart to Build a Great Team
Show Notes
Friday Sep 15, 2017
Friday Sep 15, 2017
What a great interview with the one and only, Nicole Solari! This mother of three is taking the real estate industry by storm! Along with her fantastic team, they are rising to the top as the number #1 team in their market and #42 in the world. Nicole has a special talent for teaching and passing on her wisdom and I absolutely LOVE that she shared some of it with us!
So many first time agents go into this industry looking for flexible hours, more time with family, and a substantial income that will allow them to support those ambitions. What they don’t realize is real estate is not easy; it takes a lot of work. But as Nicole shared, if you are willing to do the work, you will reap the benefits.
So where do you start? Many successful agents will tell you their sphere of influence and referrals play a big role in their success, but what if you don’t have a database full of past or prospective clients or excess cash to invest in online lead generation and marketing? For Nicole, she quickly discovered the value of hosting an open house. She offered to hold open houses 4-5 times a week and built her database from potential buyers that walked through the door. The selling agent got a commission and she would gain a handful of leads, which ultimately led to her closing 38 transactions in her first year! WOW!
Success in real estate is possible, but having a few tips on where to start can be a game changer! The biggest difference will be your own perseverance and determination. Just like Nicole, you have to always keep your vision at the forefront of your mind and then hit the ground running. It will take work, but it’s not impossible! If you want to know learn more about where to start, how to train a successful team, and what a balanced professional and personal work life can look like than take a listen as Nicole shares some AWESOME tips that can take your own business to that next level of success!
Show Features
Here are some of the key takeaways from this episode.
- The Simplest Way to Convert Prospects into Clients
- The Value of Hard Work
- The Importance of Making Real Estate Fun
- How to Set Client Expectations
Friday Sep 01, 2017
Friday Sep 01, 2017
It was such a treat having Rosalind (Roz) Booker on the show! Roz has made a name for herself by not only building a successful business for herself and her brokerage, but by being the real estate agent every client is looking for.
Communicating with your clients is of utmost in importance in this industry. So often we lose sight of why we got into real estate in the first place. Whether it was for the flexibility, to be your own boss, financial opportunities, or like Roz, to birth dreams and build legacies – our common goal was to help people make their dreams of buying or selling their own home a reality.
At some point, we all get caught up in the rat race of trying to hit a certain number of sales or break through that glass ceiling holding us back from the next level of success that we stop seeing our clients as people. Once you stop to see your clients as more than a transaction, that’s when you get to the heart of real estate and THAT’S where your business will truly shine.
Roz shared some amazing tips for how she continues to pour into her clients and other real estate agents on a daily basis and also how social media has been such a powerful tool for her to connect and bring her real estate platform straight to her target audience. Find out how you too can be the quality agent we all strive to be and everything our clients want and expect from a real estate agent. Take a listen!
Show Features
Here are some of the key takeaways from this episode.
- How to Communicate with Your Clients on Social Media
- 3 Key Attributes Every Client Wants in a Real Estate Agent
- The Value of Providing Optimal Service
- The Importance of Being a Quality Agent
Wednesday Aug 23, 2017
Wednesday Aug 23, 2017
It was so fun having long time realtor and author of the book, “Retirement Isn’t Boring When You Live in an Active Adult Community,” Irene Hammond on the show! She shared some fantastic insight into her real estate specialty, the over 55 communities, and why it has been proven so profitable for her.
Finding a niche can be so beneficial within the real estate industry. It not only sets you apart, but makes you recognizable for buyers and referrals. When you have a specialty that you have truly dug your heels into, learned everything you can about it, and made it known that you are the expert it makes marketing to your desired cliental that much simpler. Irene found her niche within active adult communities during a time that they were only beginning to take form and no one had really dove into this specialty. 15 years later, she has accumulated so much knowledge and experience within her niche that she was able to write a book!
I think for most of us the common misperception of retirement communities is the idea that it would be boring, when in reality they are probably more active socially than we are! From travel, activities, and constant interaction with friends and neighbors within your same walk of life, these seniors find themselves busier than ever before! Ultimately, this purchase not only means a new home, but signifies a new lifestyle. This type of relocation comes at a time in your life when you are no longer moving with your family in mind…you are LIVING with yourself and your own interests in mind! That’s the dream!
In her book, Irene answers all the questions she typically receives from buyers and also gives all the basic information an agent would need in order to better serve their 55+ clients. It is the perfect resource! I highly recommend you give her book a read and this podcast a listen so you too can find out how to better serve your clients and possibly yourself one day!
Show Features
Here are some of the key takeaways from this episode.
- The Value of Finding Your Niche
- Why 55+ Communities Have Easy Transactions
- How to Make Clients Come to You
- The Importance of Catering Your Business to Your Strengths
Friday Jul 28, 2017
Friday Jul 28, 2017
What a great chat with real estate rock star, Nicole Mickle! As two women that have been in real estate for over 20 years, it was awesome getting to share our experiences and tricks we’ve learned over the years in this industry. One of the big differences we have both seen is the role social media has played in influencing the way we generate leads and how we use that to our advantage.
Social media is an AWESOME tool for promoting and advertising our business, ourselves, and our listings, but so often what we both hear real estate agents complaining about is how social media doesn’t work for them. It’s not that the platform isn’t working for you, you aren’t working IT! You can’t walk into a party and sit in the corner yet expect everyone to come talk to you! The same applies online. You have to ENGAGE with people in order to establish a connection that will lead you to a sale. As Nicole has proved, it IS possible to generate leads through social media, even Instagram! Nicole’s first Instagram lead was for a $600,000 property! Incredible!
Take a listen as Nicole shares some valuable tips for building a reputable reputation online, how to generate quality leads from your target audience, and the importance of establishing open communication with your leads turned clients that will not only land you that sale, but will keep them coming back for more!
Show Features
- How to Generate Profitable Leads from Social Media
- The Value of Knowing Your Target Audience
- What Information is the Best Information to Share Online
- The Importance of Relating to Your Clients
Friday Jul 14, 2017
Friday Jul 14, 2017
It was so great having Linzee Ciprani, the founder of Ciprani Consulting - a recruiting and training company specializing in real estate, on my show! This company has big dreams for the real estate world and I have no doubt Linzee help will make those dreams a reality!
When it comes to building a great team, where do you start? So often we hire people for the wrong reasons – they’re family, they need a job, they’re your best friend…but we forget that this isn’t about what someone else needs, but what your business needs to succeed. What we need for our real estate team and business is amazing talent that not only will get the job done and do it well, but will be the right fit for us. In reality, who has time for that?!?! That’s where Linzee steps in. They help train agents, ISA, and admin by coming along side them to help implement systems and operations that not only make their transition flawless, but any hire thereafter. What a dream!
Knowing your team is so important. From an admin to a real estate agent, you have to find the people that not only work the best with you, but are the best fit for their position. Take the time to get to know personalities, because when you truly get to know someone, you’ll make the right hire. Linzee said it best, “Be slow to hire and quick to fire.” Finding that right person will make the wait worth it!
Need some more guidance on how to find the right talent to take your business to that next level? Take a listen to get more tips from an expert and be sure to leave us some feedback; we’d love to hear from you!
Show Features
Here are some of the key takeaways from this episode.
- How to Find and Hire the Right Talent
- Make Knowing Your Team's Personalities a Priority
- The Importance of Failing Forward
- The Value of Implementing a CRM That Works