Real Estate Real World

From Overwhelmed to Unstoppable: Real Estate AI Made Real with Carrie Soave

This episode is a wake-up call for every real estate agent who’s still “thinking about” AI instead of using it. I sat down with Carrie Soave, one of the most influential AI strategists in real estate, and we went ALL IN on what’s actually happening behind the scenes of our industry.

We talked about how agents are slashing marketing costs, automating workflows that run their business even while they sleep, and using AI to generate leads without expensive lead-gen companies. But here’s the truth that every agent needs to hear: AI isn’t replacing agents — it’s elevating the ones who are ready to evolve. 

Carrie breaks down why so many agents feel overwhelmed by tech, what’s really holding them back, and how AI can help you think faster, operate smarter, and build deeper client relationships with almost zero extra effort. Imagine remembering every client detail, automating follow-up, creating content in minutes, and having a digital team that never burns out. That’s what AI makes possible TODAY — not years from now.

If you’re ready to stop guessing, stop fearing the tech, and finally step into the next era of real estate, this episode will flip the switch for you.

AI is freedom. AI is leverage. AI is the edge top agents are already using.

Tune in. Take notes. Your business won’t be the same after this one.

 

🎙️ Guest – Carrie Soave

Join AI SOLUTION: https://www.skool.com/carrie-soave-and-associates/about?ref=798e3443d0714a14af48236f681a8b0b

Instagram: https://www.instagram.com/carriesoaveai/

Facebook: https://www.facebook.com/CarrieSoaveRealtor/

YouTube: https://www.youtube.com/@carriesoave

Website: https://carriesoave.ca/

 

🎙️ Host – Marguerite Crespillo

Join Masterclass Real Estate Academy: masterclassreacademy.com

Website: www.MargueriteCrespillo.com

Instagram: www.instagram.com/margueritecrespillo

Facebook: www.facebook.com/MySuccessTuneups

TikTok: www.tiktok.com/@margueritecrespillo

Link Hub: https://stan.store/thecrespillogroup

The Real Reason Your Listings Aren’t Selling (And What to Do About It)

In this episode of Real Estate Real World, host Marguerite Crespillo sits down with the one and only Liz Brown, a top-producing Realtor based in Richmond, Virginia. Liz is also the founder of Film School, a weekly coaching program that helps real estate agents show up online with confidence and consistency.

Liz shares her unfiltered journey — from grinding on Zillow leads and cold calls to building a thriving business with video content on TikTok and Instagram. What started with filming garage workouts during COVID turned into a daily video habit that transformed her brand, brought in clients, and grew her nationwide reach.

Together, Marguerite and Liz dive into the mindset, strategies, and systems you need to market stale listings, grow your audience, and build a consistent brand presence — even if you're not tech-savvy or "video-ready."

✨ Heads up: Liz shares her actual slide deck during this episode! For the full experience, we recommend watching the video version so you can see the visuals she walks through step by step.

Whether you're a new agent or a seasoned pro feeling stuck, this episode is full of real talk, tactical tips, and hilarious truth bombs.

• How Liz went from cold calling to content queen
  
  
• Why perfection is the enemy of progress in video marketing
  
  
• The simplest way to get past the fear of showing up online
  
  
• Creative ways to market a stale listing (even if it's overpriced)
  
  
• How to use ChatGPT to identify buyer personas
  
  
• Why your next listing video might need… a Walmart feature
  
  
• Why "they're just people" is the most empowering phrase in real estate
  
  

 Resources, People, and Books Mentioned:

• Gary Vee – www.garyvaynerchuk.com (GaryVee's TikTok/real estate advice inspired Liz’s video journey)
  
  
• Gogo Bethke – Instagram: @gogosrealestate
  
  
• Amy Gregory – Instagram: @amyegregory
  
  
• Kristen Dunn – Instagram: @kristendunnrealestate
  
  
• Renee Funk – Instagram: @reneefunk (credited with smart seller photo strategies)
  
  
• ChatGPT – Used by Liz to identify who the actual buyer is for a property
  
  
• EXP Realty – Where Liz coaches agents nationwide
  
  
• Film School by Liz Brown – Weekly video coaching for agents
  
  

Featuring:

Guest: Liz Brown

Follow her at:

• TikTok, Instagram, YouTube: @lizbrownrealtordaily
  
  
• All links: https://linktr.ee/liz_brown_realtordaily_
  
  

Host: Marguerite Crespillo
Connect with Marguerite:

• Website: www.MargueriteCrespillo.com
  
  
• Instagram: www.instagram.com/margueritecrespillo
  
  
• Facebook: www.facebook.com/MySuccessTuneups
  
  
• TikTok: www.tiktok.com/@margueritecrespillo
  
  
• Link Hub: https://stan.store/thecrespillogroup
  

Subscribe + Review:

Visit www.realestaterealworld.com for all episodes, resources, and upcoming guests.
Subscribe on iTunes or Spotify and leave us a 5-star review if this episode gave you something to smile about (or finally convinced you to hit “record”).

#RealEstateRealWorld #LizBrownRealtorDaily #MargueriteCrespillo #FilmSchoolForAgents #RealEstatePodcast #RealEstateCoaching #EXPRealty #VideoMarketingTips #RealEstateListings #TikTokRealtor #RealEstateContent #WomenInRealEstate #AgentBranding #RealEstateTips #ColdCallsToCamera

 

Clients Over Closings: Win Big With These Tips Now

This week, I sat down with none other than Brad Allen, co-owner and broker-in-charge at The Art of Real Estate, and a total powerhouse when it comes to building systems, scaling smart, and keeping the client experience front and center.

We talk about:

Brad Allen shares how he started from zero—literally—in a brand-new market where he knew no one, and how he built a thriving business rooted in relationships and results. We talk about why professionalism still matters, even in a world of viral TikToks and jean shorts, and how showing up like a pro can be your ultimate competitive edge. We also dive into the “messy middle” of today’s real estate landscape—lawsuits, commissions, AI, and everything in between—and how agents can stay grounded through it all. Brad reminds us that clients aren’t “crazy”—they’re often just confused, and it’s our job to provide the clarity they deserve. Most of all, this conversation is a testament to what’s possible when you build your business on grit, systems, and service—not gimmicks.

Whether you’re a team leader, solo agent, or just someone trying to navigate this ever-changing market, Brad brings the kind of perspective this industry needs more of—honest, humble, and hella strategic.

🎧 LISTEN NOW and let’s raise the bar—together.

📍 Brad Allen
Facebook: https://www.facebook.com/TheARTeam/
Instagram: https://www.instagram.com/theartteam/
YouTube: https://www.youtube.com/c/theartteam
Website: https://www.theartteam.net/

🎙 Hosted by Marguerite Crespillo
Website: www.MargueriteCrespillo.com
Facebook: https://www.facebook.com/MySuccessTuneups/
Instagram: https://www.instagram.com/margueritecrespillo/
TikTok: https://www.tiktok.com/@margueritecrespillo
Link Hub: https://stan.store/thecrespillogroup

🛑 Bonus: I mention my book “100 Things I Love About You”—because love, like business, is better when it’s intentional. 💛

#RealEstateRealWorld
#BradAllen
#MargueriteCrespillo
#TheArtOfRealEstate
#ClientExperienceFirst
#RealEstateLeadership
#RaiseTheBarInRealEstate
#GritOverGimmicks
#RealEstateStrategy
#AIInRealEstate
#100ThingsILoveAboutYou
#RelationshipMarketing
#RealTalkRealEstate
#RealtorLifeUnfiltered
#MarieForleoStyle
#CriminalMindsToClosings
#RealEstateCoach
#BrokerTalk
#ThePowerOfRelationships

 

Making Luxury Real Estate More Accessible: Bo Belmont’s Journey in Real Estate

In this no-holds-barred interview, Marguerite Crespillo welcomes Bo Belmont — founder of Belwood Investments — to talk about real estate, resilience, and the raw truth of building success.

Bo shares his journey from hardship to high-level real estate leadership, discusses what agents are doing wrong, and lays out the mindset shift it takes to win in today’s market. If you’re ready for bold perspective and street-smart strategy, hit play now.

💬 “The game doesn’t care how you feel… it only respects results.” – Bo Belmont

📲 Follow Bo Belmont:
🔗 LinkedIn: https://www.linkedin.com/in/bo-belmont-63282236
📸 Instagram: https://www.instagram.com/belwoodbo/?hl=en
🎵 TikTok: https://www.tiktok.com/@thebelwood
▶️ YouTube: https://www.youtube.com/@belwoodinvestments/

🎙 Hosted by Marguerite Crespillo
🌐 Website: www.MargueriteCrespillo.com
📘 Facebook: https://www.facebook.com/MySuccessTuneups/
📸 Instagram: https://www.instagram.com/margueritecrespillo/
🎵 TikTok: https://www.tiktok.com/@margueritecrespillo
🔗 Link Hub: https://stan.store/thecrespillogroup

🏆 About Marguerite:
▪️ Started a successful career in 1993 as a Real Estate Agent
▪️ Assisted over 3000 families in more than 20 years of service as a Top Producing Real Estate Agent
▪️ Provided coaching, training, and mentoring to hundreds of real estate professionals over the years
▪️ Developed a series of training classes and boot-camps focused on the current economy's real estate landscape

📬 Be my insider: www.MargueriteCrespillo.com

#BoBelmont #RealEstateRealWorld #MargueriteCrespillo #BelwoodInvestments #RealEstateLeadership #FromStruggleToStrategy #RealEstatePodcast #REInvestorLife #HustleInRealEstate #GameChangerMindset

Real Estate’s Most Offensive Speaker Speaks Out

In this power-packed episode, Marguerite Crespillo interviews the bold and unapologetic Beef Wellington Pendell — one of the most controversial real estate coaches in the country. With nearly 30 years in the game and over 100,000 agents mentored, Beef shares exactly how to crush your competition, secure 7% commissions, and rise above the noise.

🔥 ATTEND BEEF WELLINGTON’S LIVE EVENT:
📍 North Sacramento Real Estate Success Seminar
🗓️ May 8–9
🎟️ Register here: https://www.thecareercompass.com/event-details/n-sacramento-real-estate-success-seminar-may-8-9

📚 Additional Resources:
▶️ The Career Compass: https://www.thecareercompass.com/

📲 Follow Beef Wellington:
Facebook: https://www.facebook.com/lifetimeCErenewal
Instagram: https://www.instagram.com/the_careercompass/

🎤 Connect with Marguerite Crespillo:
Website: www.MargueriteCrespillo.com
Stanstore: https://stan.store/thecrespillogroup

 

 If you loved this episode, leave a review and share with fellow agents ready to level up!

 

#RealEstateRealWorld #BeefWellington #MargueriteCrespillo #RealEstatePodcast #CareerCompass #RealEstateTraining #ListingGameChanger #7PercentCommission #NoBSRealEstate

The Founder’s Journey: Jeff Shamus on Making CRM Simple and Human

 In this episode of Real Estate Real World, CRM pioneer Jeff Shamus joins Marguerite Crespillo to share his 21-year journey building AllClients, a CRM designed to make business easier, smarter, and more intuitive for small entrepreneurs.

Jeff breaks down how he built software that’s still thriving two decades later, why simplicity beats complexity, and what small business owners really need from their CRM. Whether you're in real estate, coaching, or any small business — this episode is packed with valuable insight.

 

 Connect with Jeff Shamus & AllClients:
🌐 Website: https://allclients.com
📘 Facebook: facebook.com/AllClients
📸 Instagram: instagram.com/allclientscrm
🐦 X (Twitter): x.com/allclients

 

 Connect with Marguerite Crespillo
📘 Facebook: Real Estate Real World
📸 Instagram: @margueritecrespillo
🎵 TikTok: @margueritecrespillo
▶️ YouTube: Marguerite Crespillo
🔗 Link Hub: stan.store/thecrespillogroup

 

#JeffShamus #AllClients #CRMforSmallBusiness #RealEstateCRM #BusinessAutomation #FounderJourney #SmallBusinessTips #EntrepreneurMindset #RealEstateRealWorld #MargueriteCrespillo #PodcastInterview