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Business

Listen to interviews with some of the top real estate and business leaders and professionals around with this podcast.

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Another GREAT podcast episode with the one and only, Steve Jolly! Since we last spoke in 2016, he has taken his business to bigger and better heights. Now an author of the book, “Kill Cold Calls: How to Generate a Six-Figure Income like Direct Marketing Legends without Cold Calls,” is an incredible read and worth every penny.  His insight into tackling the marketing aspect of our business without having to make those awful, awkward, and dread-worthy cold calls while still bringing in substantial and profitable leads is brilliant!

So how do you go about getting that phone to ring without making outbound calls? It sounds impossible, but it’s actually pretty simple. Not only does Steve share how to get that phone to ring, but he tells us how to get the people you WANT to work with to call you. He breaks down his process from beginning to end and even gives us his own secrets for generating those 5 Star Prospects - the people you not only want to work with, but are ready to buy/sell right now.

Our industry as a whole has a LONG way to go when it comes to marketing, but what’s great about technology is that there are SO many marketing tools at our fingertips we just need to put on our marketing hats and figure out how to make the most of them. Whether it’s the hunt for 5 star prospects or building relationships that lead to a dialogue about real estate, we have to make the effort to market ourselves without calling strangers. There ARE other options! If Steve and I can do it, you can too! Take a listen to this podcast to learn how you too can say goodbye to cold calls and hello to profitable relationships!

Show Features

Here are some of the key takeaways you get from this episode.

  • How to Generate 5 Star Prospects
  • The End of Cold Calls
  • 3 Keys to Building Profitable Client Relationships 
  • The Value of a Great Headline

Show Links

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What a pleasure finally connecting with Steve Jolly! We run in many of the same circles, it's crazy it took us this long to meet! As a marketing expert, Steve gives us a sneak peek behind his own marketing plan and how he builds and maintains relationships that lead him to more sales.

Technology is a real estate agent’s marketing dream! The number of platforms available to agents for marketing themselves for FREE is at an all time high. Email, text, websites, social media...but where to begin?! Before you do anything, you have to know your target audience! It makes establishing that relationship and connection SO much easier. Give them a peek behind that happy social media curtain, show them vulnerability, there is value in compelling your audience to not only desire to work with you, but to know you personally.

Take a listen as Steve shares more about getting to know your audience, the fortune in the follow up, and the value of building relationships with prospects that ultimately leads to conversion and forever clients.

Show Features

Here are some of the key takeaways you get from this episode.

  • The Biggest Mistake in Marketing & How to Correct It
  • How to Find a 5 Star Prospect
  • 4 Key Steps for Marketing Yourself
  • The Importance of Knowing Your Audience

Show Links

00:0000:00
Play Now